Mexican Postcards And Contemporary Photos Tell Two Different Tales Of Mexico.
By Margaret Regan
A POCKMARKED METAL gate stretches across the railroad tracks
in Nogales. One end is hooked to a building, the other to a corrugated
metal fence. It's all part of a barrier that stretches in a 1,000-mile
scar along the border between the United States and Mexico. Photographed
by Will Monaghan, the stark image is at Galvez Gallery, in a show
of matter-of-fact contemporary photos of Nogales.
Things were different at the turn of the century. Then, the border
was no big deal--if we're to believe the postcards on view at
another show in town, at the Arizona Historical Society.
Curious Americans could simply stroll across a street in Douglas,
Arizona, and find themselves south of the border, in a foreign
country. In an old Douglas photographic card, the only barrier
separating El Norte from El Sur is a dusty lane. And a Nogales
postcard dating from Prohibition shows thirsty Yanks wending their
way across a similar pathway in los dos Nogales. The U.S.
side was dry, and the Mexican side wet, very wet. Just in case
tourists didn't get the point, the postcard merchant stenciled
in those words on the picture on either side of the street, "dry"
on the Anglo, "wet" on the Mexican.
These easygoing early pictures, with towns casually split between
two nations, demonstrate how arbitrary the border really is. With
the Rio Grande and the Tijuana rivers the only real geographic
boundaries, la frontera is a political line drawn on a
map. Yet the postcards document the immense cultural divide that
was believed to separate the two nations.
Lines Drawn in Sand and Water: Postcards from the Mexican-American
Border features about 125 vintage postcards, dating from about
1900 to possibly the 1950s. (The cards, unfortunately, are undated.)
The postcards, as postcards do, romanticize and stereotype their
subject. By contrast, the contemporary photographs in Three
Visions of Nogales, at Galvez, provide a clear-eyed view of
that divided town. Monaghan, a Nogales resident, and Tucson photographers
Amy Zuckerman and José Galvez exhibit about 40 untitled
black-and-white pictures. Galvez captures residents on the American
side shopping, sitting, celebrating; Monaghan goes in for dramatically
composed architectural subjects; while Zuckerman records the poverty
on the Mexican hills, where the maquiladora workers live
in shacks.
These pictures are doubtless more authentic, but the postcards
are more interesting. Unbridled and prejudiced, the postcards
provide a brisk mini-history, not of Mexico, but of Americans'
ideas about Mexico. Sketched or photographed, black-and-white
or tinted, the quaint cards fan out across the walls of the Historical
Society as though they've tumbled from a piñata full of
stereotypes.
First and foremost, the cards depict Mexico the Exotic, with
beautiful black-haired women and sensuous Spanish churches, rainbow-striped
serapes and sombreros as far as the eye can see. Mexico
the Forbidden is conjured in scenes of gringos drinking in free-flowing
bars, in pictures of cockfights and of racetracks.
Revolutionaries lying dead in the streets are shorthand for Mexico
the Dangerous. Horrifying scenes from the revolution of 1910 to
1920 were a popular curio item for Americans, who regarded
their neighbors' war as a "blood sport" for their amusement,
curator Melissa Giffords notes in the informative wall text. One
postcard photographer even snapped the burghers of El Paso lined
up on their side of the line, enthusiastically viewing the nearby
battle at Juarez.
Mexico the Stupid, Poor and Lazy turns up in cartoons of indolent
drunks snoozing away in siestas and in Sambo-like drawings of
dark-skinned Indians with big lips. (It's a startling case of
one-size-fits-all prejudice: These images of Mexicans look a lot
like the shuffling Negro that used to figure in the funny papers.)
The ubiquitous burros stand in for rural poverty, according to
Giffords. A couple of cards explicitly contrast the industrious
Americans with lazy Mexicans: In one, Douglas is represented by
sturdy smokestacks, while a flock of unruly musical notes stands
in for Agua Prieta. The legend reads: "Douglas Sunshine,
Agua Prieta Moonshine."
The sine qua non of postcards from anywhere, of course, is unreality.
They're shaped by a vacationland mentality that has more to do
with a tourist economy than with anybody's real life. These postcards
served as cheap souvenirs and as portable ads meant to lure Americans
to spend their dollars down Mexican Way. (The bloody Revolutionary
cards are an exception, and they're a puzzle until we remember
that Americans a generation or two earlier bought grisly photographs
of their own Civil War dead.)
Hardest to grasp are those tranquil scenes of the border itself,
accustomed as we've grown to the idea of the border as armed camp.
In between joyous scenes of Edwardian tourists crossing the Tijuana
River in horse-drawn buggies, and eager tipplers hightailing it
to the Nogales cantinas, there's only one military image: An early
black-and-white photo from Douglas poses a U.S. soldier next to
his Mexican counterpoint, a faint line drawn between them. But
this innocuous card doesn't even begin to hint at today's massing
of armed U.S.
Border Patrol guards.
How we got from then to now is another short history, this time
of 20th-century international relations. Border fences began to
go up during the Revolution, when Americans feared Mexican violence,
and the custom houses were constructed as immigration rules gradually
tightened. It's only in the last decade that the New World iron
curtain seen in Monaghan's photo went up, called into being by
alarm over drug smuggling and immigration.
The carefree postcards don't recount this more sinister history,
but they help provide at least a partial explanation for it. It's
no longer polite to trade in the hateful images that once were
casually reprinted on thousands of postcards: the lazy Mexican
drunks and stupid burros and even revolutionaries with bullets
crisscrossed over their chests. But these shadowy stereotypes
haven't gone away. They lurk in the American consciousness still,
and they're part of what makes us build the barricades along the
border longer and stronger every day.
Lines Drawn in Sand and Water: Postcards of the Mexican-American
Border continues through January 15, 1999, at the Arizona
Historical Society, 949 E. Second St. Museum hours are 10
a.m. to 4 p.m. Monday through Saturday, noon to
4 p.m. Sunday. For more information call 628-5774.
Three Visions of Nogales continues through September
5 at Galvez Gallery/Mexican American Cultural Arts Center,
743 N. Fourth Ave. Gallery hours are 10 a.m. to
3 p.m. Wednesday through Friday, and 6 to 8 p.m. Downtown Saturday
Nights. For more information, call 624-6878.
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