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Best New Clothing Store

UltraVivid
33 S. Fifth Ave.

STAFF PICK: When UltraVivid opened in December of 1996, it was a groovy holiday gift to downtown Tucson. This rocking little boutique carries hip, happening clothing for men and women, with nothing in the store priced over $100. UltraVivid features only small lines from L.A. and New York, in addition to owner/designer Paula Nedder's own clothing line. We're not talking about your "seen-it-at-the-mall" stuff here--this is unique clothing that looks smashing. There isn't a size-three smidgen of pretentiousness. They'll help you choose something that appeals to your wild side, whatever the occasion. This small, intimate boutique feels more like trying clothes out of your best friend's closet than shopping.


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